Not only are you taking pictures the spirit and youthfulness of your patron, however you’re documenting one of the most exciting instances of their lives. Just considering it gets me excited!
Senior pix are my jam and I may want to shoot them each day! One issue I have discovered during the last few years of operating with those younger women (and the occasional gentleman) is they need their senior pics to be an revel in rather than just a picture shoot. They want to experience special, pampered and like a rock superstar for an afternoon.
So how do we achieve this? What are you able to do to provide them the revel in they are seeking out and make your enterprise stand out?
Let me let you know a way to create an splendid senior experience in your customers.
1. Warm welcome
The senior revel in begins with the very first contact you have together with your customer. How you respond to their inquiry makes a big difference.
After a consumer contacts me to say that she is interested by greater facts, I do my first-rate to respond as fast as I can. In the occasion that she has contacted a couple of photographer I want to ensure I am the primary to respond.
My response email starts off evolved off as a template e-mail with fundamental session records, but then I personalize it to the purchaser. For instance, if the consumer referred to the High School she attends or that she is a volleyball participant I will say something about it in the e mail I ship returned. This we could the purchaser recognize that they are no longer simply some Fashion other call in my inbox and that I am being attentive to what they have got said.
Along with my welcome e-mail, I send my customers a link to my Senior Magazine on Issuu. This magazine offers them the whole image of what their senior consultation will be like and gets them excited.
Senior pictures mag cover with the aid of Kendra Paisley Photography
2. Social media celeb popularity
High School seniors are all about social media! They stay for it, so part of growing an experience they’ll inform their pals about is making them a social media celebrity. This can be performed in a pair one-of-a-kind methods at some stage in the time with your client.
The first factor you could do is create a social media statement whilst a purchaser books with you. Create a template that fits together with your brand and each time you book a consumer you submit to social media and tag your purchaser. This now not handiest allows your customer get enthusiastic about their session however it we could all their buddies realize that they booked a session with you. During your consultation you may publish behind the curtain snap shots and motion pictures and encourage your consumer to do the identical. After the session, posting a few sneak peek photos can assist keep the pleasure of the consultation going and gives customers something to share on their own social media stores.
Senior photography welcome note with the aid of Kendra Paisley Photography
Part of my senior revel in includes a cloth wardrobe consultation. Aside from hair and make-up, what to wear is one among the most important issues that senior customers have. They need to make sure they will appearance brilliant, so being assured in their cloth cabinet choice is crucial.
About 2-3 weeks before the consultation we meet at their house or my studio and go through the clothes they have in mind.
3. Style session
We communicate about the location they’ve selected and the way each outfit will work with the style they’re going for. I pull up my Interest boards for thoughts and proposal and we’ve amusing playing dress up for a little while. By the time we are done they have 3-four clothes that they experience appropriate approximately and that I know will image well.
Picture of senior in a leather-based jacket with the aid of Kendra Paisley Photography
4. Hair and makeup
Professional hair and make-up was once something that my customers may want to upload on if they wanted to, however few of them ever did. I began noticing the distinction it made when my clients could have their hair and make-up professionally achieved so I sooner or later made it part of the overall revel in.
Having hair and makeup as a part of the portrait experience makes a massive distinction and a whole lot of times is what receives the clients the most excited. They love having a person pamper them and lead them to appearance and feel great. I actually have additionally noticed the difference it makes for the duration of their shoot. They experience clearly first rate about how they appearance and it shows in the manner they carry themselves for the duration of the session.
Photo of senior getting her hair and makeup completed for snap shots through Kendra Paisley Photography
5. Thank you present
By the time my consumer’s photograph shoot and ordering session are over we’ve got spent pretty a piece of time collectively and now I am no longer just “a few photographer,” I am their friend. We preserve in touch on social media and through my electronic mail e-newsletter however I additionally like to do some some thing more to let them realize how a lot I admire their commercial enterprise.
About a week after their merchandise had been introduced, I mail out a bundle with a hand-written be aware thanking them for deciding on me and allowing them to know how plenty I enjoyed studying them. I also consist of a gift of a few sort. I don’t like to send the equal gift to every woman so I try and find something as a way to healthy their persona .
